40361
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Principles of marketing / Philip Kotler, Gary Armstrong. - 14th ed., Global ed. - Boston [etc.] : Pearson, 2012. - 637, [99] s. pag. varia : il. kolor. ; 28 cm.
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Indeks ISBN
978-0-273-75243-1 0-273-75243-X
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Informacja Naukowa - Wolny dostęp
Copies are only available in the library: sygn. 47150 inf. (1 egz.)
Notes:
Bibliography, etc. note
Bibliogr. s. R1-R24. Indeks.
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