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Marketing in English / Monika Neymann, Tom Ruhan. - Wyd. 2. - Warszawa : Wydawnictwo POLTEXT, 2002. - 188 [1] s. ; 21 cm.
Author
Neymann Monika. Ruhan Tom.
Subject
Język angielski Marketing
Instytut
ZiM
Indeks ISBN
83-85366-29-6
1. Methods of marketing; 2. Marketing resarch and product development; 3. The marketing plan; 4. Advertising; 5. Public relations; 6. Direct marketing; 7. Exhibitions; 8. Franchising; 9. Sales; 10. Distribution; 11. The contract - The final goal;
zob. w.bibliotece.pl
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There are copies available to loan: sygn. 12734 (1 egz.)
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Copies are only available in the library: sygn. 12733/XIX czyt. (1 egz.)
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